Breakout Session #1A: Content & Community Building (Beginning)-Your Social Media Solar System

Website, Blog, Facebook, Twitter, Flickr, Etsy, Tumblr, LinkedIn, Instagram, Pinterest, etc. The social media universe keeps expanding, and most of us swing between thinking we obviously must use every single tool and app out there to raise our profile and thinking that it’s all a waste of time without any return on the investment of our time and energy. The answer may be to choose one or two platforms to be the sun in your social media solar system and let all of the other tools and apps and channels be the planets and satellites that revolve around your primary platform. This panel will review the various social media opportunities and their strengths and weaknesses as a vehicle to feature your crafty work.