Beth Nicholls

Moderator – The Nuts and Bolts of Starting a creative business

Moderator – How to Turn Your Passion for Food into a Business

Beth Nicholls founded Do What You Love to give women the tools and inspiration to do what they love, for life.  This includes life-enhancing retreats and e-courses which combine creativity, enterprise and community to help women develop and monetise their passion.  Last year Beth was selected by Marie Claire magazine as one of the UK’s 16 most exciting young female entrepreneurs as part of the groundbreaking Inspire & Mentor programme.  She also runs a boutique consulting company specialising in socially responsible business.  Beth is an avid adventurer and has lived worked and travelled in over 50 countries on every continent.  She speaks fluent Japanese and used to host her own TV show in Japan.  Find out more on her blog, or connect on Facebook or Twitter.




Website & blog:


Caitlin Friedman

Panelist-Agents, Publicists and Brand Consultants: Who are they and what can they do for you?

Currently the Director of Brand Marketing for Sterling Publishing, Caitlin Friedman was formerly the co-president and co-founder of the boutique public relations company YC Media. An author of both business books for women (The Girl’s Guide to Starting Your Own Business, Happy at Work, Happy at Home) and children’s books, Caitlin has experienced publishing, branding and media businesses from all sides.


Twitter: @Sterlingbooks

Celeste Shaw

Panelist-How to Turn Your Passion for Food into a Business

Celeste is a Spokane, Washington businesswoman, entrepreneur, and contributing writer for several magazines. Her highly successful restaurant CHAPS, opened in 2006 to immediate critical acclaim, garnering the region’s “Top Table Award” in only its second year of operation. CHAPS annually receives acknowledgement from the food industry and voting patrons as “Best” in breakfast and family restaurant categories. Not simply content with the success of CHAPS, Celeste expanded it adding her bakery called “Cake” to complement the restaurant. CHAPS is now considered a  “must visit” destination for the area, as underscored and featured on the Food Network’s “Diners Drive Inns and Dives”© in November 2010. Celeste is extremely proud of her country girl, Montana roots and heritage, where as a teenager she excelled in track, being selected as one of the youngest members of the 1980 U.S. Summer Olympics Team before the Games were boycotted. By education and training, she has a Masters degree in nursing, specializing as an Intensive Care Unit Nurse, having been voted “Nurse of The Year,” and traveling world wide with pediatric surgical trauma teams. She is the proud mother of two sons.
Celeste’s architectural, artistic, culinary, and decorating talents are not only on display at CHAPS, but have been featured nationally in several publications and books.


Connie Bensen

Presenter:BlogHer Session-Growing Your Reach (Intermediate-to-Advanced)-Using Technology to Grow Your Reach: Search Engine Optimization (SEO)

Connie Bensen is a leading Social Media & Community Strategist who has provided resources and mentorship since 2007. Her career in social media began when she and her sister created a community for digital scrapbookers at In addition to helping digital scrapbookers get their supplies organized, Connie provided online marketing tips. Connie’s definition for the Community Manager role is linked from Wikipedia and has been referenced by many organizations. She can be found presenting at leading social media conferences around the world. She has authored a series of ten white papers on the ROI of Social Media. recognized her blog, Community Strategist, as one of the top 20 best marketing and social media blogs by women. 451 Marketing has noted her as one of the top social media strategists to watch in 2011 and she was a 2009 Fellow of the Society for New Communications Research. When she isn’t in front of the keyboard she enjoys gardening, cooking and travel.

Twitter: @cbensen

Corinne Leigh

BlogHer Panelist-Content & Community Building (Intermediate-to-Advanced)-Building Community Around Craft

Corinne Leigh has been making videos for 10 years; working in Haiti, living on buses that run on recycled veggie oil and building DIY community at ThreadBanger and Craftovision. She is an expert in developing online communities, social networking and short form video content and is passionate about living eco and being a good person.




Twitter: @corinneleigh

Crissy Herron

BlogHer Panelist-Growing Your Reach (Beginning)-Using Content and Community to Grow Your Reach

Crissy Herron is the founder of Indie Biz Chicks ( She is a proud resident of The Mitten State (Michigan), loves DIY culture, still listens to a lot of music from the 90s, and when she isn’t blogging or having a crazy adventure with her sister, she can usually be found mixing up something awesome in the kitchen.

Erica Mauter

BlogHer Moderator-Content and Community Building (Beginning)-Your Social Media Solar System

Erica is an engineer, arts lover, and web nerd based in Minneapolis. She has been blogging since 2002 and has been a leader in the Twin Cities blogging community since 2005. In addition to her personal blog, she has published sites on the topics of Twin Cities life, minority experiences in Minnesota, and items of interest to queer women of color. She serves on the boards of the Twin Cities Women’s Choir and the Minnesota Fringe Festival. She works in validation at a pharmaceutical company. 


Twitter: @swirlspice


Gina Luker

BlogHer Panelist-Monetization and Business Models (Beginning)-Introduction to Monetization Models for Creative Bloggers

Gina created The Shabby Creek Cottage in 2009 to chronicle her and her husband’s journey of remodeling her childhood home. A mom of two girls, Gina shares DIY tips and home décor ideas on her blog. They take on all of their projects with their own labor to save costs, creating a custom home on a fraction of the budget. When she’s not busy with remodels or blogging, Gina also runs an shop.





Ingrid Liss

Panelist-Licensing and Copyright Design: What does it really mean and how do you do it?

Ingrid Liss is currently the Creative Director for Demdaco, a leading wholesale company specializing in giftware, holiday, and home décor. With an emphasis on “lifting the spirit,” the Demdaco everyday giftware and Silvestri holiday brands bring unique artistry and meaningful products to market. Ingrid leads the combined efforts of leading independent licensed artists as well as a talented in-house staff of designers and product developers. Working in partnership with craftsmen and factories overseas, Ingrid helps facilitate the interpretation of artists’ designs for manufacture and importing. Formerly the Vice President of Design and Trend for Midwest of Cannon Falls, Ingrid brings over 20 years of industry experience in product development to her position. Ingrid is also the busy mom of two beautiful teenage girls who keep her laughing and on her toes.



Janine Vangool

VIP Breakfast Panel – Women Entrepreneurs

Panelist-Self Publishing

After working for clients for a dozen years, Janine Vangool decided to pursue her own creative path through publishing books on creativity, craft, and design. With a love of things creative and curious, she publishes, edits, and designs UPPERCASE magazine and books.