Panelist-Creating Community Through E-Commerce
Andrea Badgley is the owner and soap crafter behind Sacred Suds ~ Soaps with Soul, her home-based handmade soap company that she has successfully grown over the past three years, doubling her revenue each year. She is a mother of two, and it was on giving birth that Andrea realized her creative potential. She found her greatest creative joy in making soap, a craft which manages to pull together her scientific background (she has a degree in Ecology from the University of Georgia), her love for recipes, her passion for the magic of the earth, and her deep desire to bring beauty into the world. Because her first jobs are as Mom and manager of the household, she has focused her business efforts almost exclusively to work that she can do from home, on her own time schedule. In other words, she has channeled her energy into her online presence. Andrea sells her soaps almost exclusively via the e-Commerce site, Etsy.com, an online marketplace for all things handmade, vintage, and supplies, and has built her brand and online persona via Etsy’s community-building tools, social networking on Twitter and Facebook, and through her blog. When she’s not making soap, Andrea enjoys writing, reading, baking, and racing triathlons.
Contact:
Web: www.blog.sacredsuds.com
Twitter: @sacredsuds
Facebook: www.facebook.com/sacredsuds
